Culligan Water

Culligan decided to take the business online with a custom site built to drive traffic to their individual vendors.

Culligan needed to offer a new feature to their traditional delivery service. A new online site that would offer each locations to offer their online store was the solution.

Client
Culligan Water

Industry
Home Service Provider, Commercial B2C products

Services
Design, Art Direction, UX, Website Development

Creatives
Robert W - Design Director / UX
Mike D - Digital Designer / UX
Anthony P - Development

Launch Website

About Project
Culligan decided to offer their local dealers with a website that acted as a storefront with a zip-code login system to direct clients to the most convenient options for their products.

Create a strong digital representation of brand that works and can be executed for individual vendors
Utilize the website as a sales too for purchasing and reordering
Develop a responsive site that offers a first-class experience on all platforms
Provide fluid and intuitive navigation to quickly display relevant information
Showcase full scope of past work and current capabilities
Launch custom marketing plan including SEO, digital advertising, A/B testing, and more

Proven Results

The new Culligan site was a huge success for the local vendors to service existing customers and increase online sales. Local vendors saw a 300% increase in online ordering and sales.

increase in application form submissions

increase in conversion rate

increase in online sales