Park Dental

As one of the largest dental groups in the Midwest, Park Dental needed a responsive and nimble digital partner to drive their growth plans.
Park Dentals website was a poorly built and outdated site that was difficult to manage and provided a clunky mobile experience – a huge problem during the prime shift from desktop to mobile usage.
  • Client
  • Park Dental
  • Industry
  • Dentistry, Medical
  • Services
  • Design, Art Direction, UX, Website Development
  • Creatives
  • Robert W - Design Director / UX
  • Sombath T - Digital Designer / UX
  • Anthony P - Development
Launch Website
  • About Project
  • Expand presence in existing markets as well as a break into new markets
  • Dramatically increase conversations and drive more new patients
  • Build an easily scalable and robust responsive website
  • Craft patient-friendly messaging and a user-friendly design
  • Gather more reviews and leverage existing positive reviews
  • Compliance: HIPAA and Accessibility/WCAG 2.1 remediation
Proven Results

Working within the confines of their old website, we developed highly targeted advertising campaigns combined with hyper-localized SEO to drive more patients to to the site. We fine-tune the targeting and messaging to maximize the number of conversions.

increase in new appointments

increase in conversion rate

increase in web traffic

Wireframes, personas, sitemaps, and prototypes
  • Culligan---User-Persona---Business-Owner-Brandt
  • Culligan---User-Persona---young-mom
  • sketch-tablet
Our Recent Works
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